Breathe Rebrand

Breathe Cocktail Lounge found itself at a crossroads, grappling with its identity. Aspired to be an elegant, vintage-inspired craft cocktail lounge, it lacked a definitive roadmap to bring this vision to fruition. Despite possessing a logo embodying their essence, there was a desire to infuse a contemporary flair, drawing inspiration from the timeless Art Deco aesthetic.

Opting against the cliché speakeasy or Great Gatsby motif, we embarked on a fresh, youthful interpretation of the 1920s, breathing new life into the age-old charm of the era and brand.