Reveal the truth is a partnership with UN Women in an effort to get awareness out about women's rights or lack there of. life size posters showing women from different backgrounds, in physical and digital forms, are located in high traffic areas. The physical posters have flaps over parts of the body and when flipped up, a truth about women's rights are revealed. Digital posters are interactive and prompts the user to reveal the truth in certain areas, where the fact about women's rights are revealed. The hashtag encourages the audience to share what they have revealed and help raise awareness.
Art Director: Lauren Sanders
Copywriter: Kaitlyn Clark
Co-Copywriter: Lauren Sanders